Mary Branscombe (marypcb) wrote,
Mary Branscombe
marypcb

Whatever happened to saving paper?

I've just booked tickets for The Blue Nile at Somerset House on Sunday evening and it's the usual rip-off: on top of the £2.75 booking fee it costs £2.50 to print out the tickets - the same as having them posted to me, but I pay for the printing. And the ticket isn't the usual small ticket where you could fit two on one sheet of A4; it's padded out with adverts for Ticketmaster and the venue that I'm instructed not to skip printing, because I have to present the 'entire page' at the venue. The ticket is in colour; this can't be a counterfeit prevention measure because every printer will print it differently, so that raises the cost of printing from a mono page. It's the barcode that matters and that's on twice - fair enough, in case one gets creased. And there may be a good legal reason for putting the terms and conditions on there. But without the ads, you would still get two tickets on one sheet of paper - and singletons would still save on the ink.

Of course it's only one sheet of paper, and half a page of ink. But multiply that by 3,500 people at the gig, and then ten gigs in the series and hundreds of events a month. What a huge waste of resources.                 
Tags: ecommerce, event, music, rant
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