Mary Branscombe (marypcb) wrote,
Mary Branscombe
marypcb

Owning contacts

If you leave a company, you lose your company email address. One of the things sbisson is covering in the phone interviews filling his days is how companies can keep ownership of official IM addresses in the same way. Here's a question for my PR friends. Do clients ever want to own the PR email contact for their company, so they can have continuity when they change clients? Do they see PRCONTACT@MyCompany.com as a valuable address? Or better yet NAME@MyCompanyPRTeam.com to make it really clear and avoid any confusion about information tht goes to all employees and information that doesn't. Do they see their space in my contact book as something of value to them, or something that it's my job and the job of the new incumbent to keep up to date? At least once a year I have to rummage around to find out who has the account for Company X now, and sometimes I find out the day after my copy goes in.
Tags: business continuity, email, identity, pr, technology
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